Académique Documents
Professionnel Documents
Culture Documents
Partnership with local government Joint venture with Mitsubishi and Sell 11.4% of it Stocks to RTZ
to support their actions Fluor Daniel to expand and create
• New Investment Law new smelter $750 Million
• National permit Investment
Become Largest in the world
Business Strategy
Diversification and
Create Access Exploration Maximize Performance
Roads through New Towns 25,000 tons ore Allow 160,000 tons/day,
the jungle Tunnel 300 million copper
From sea level Tramways 139,000 ounces of gold 250,000 tons/day
to Mill
Seaport
+
1.9 million ounces of silver
Produced
6, 000 feet
Airport $300,000,000
Hotel Annual revenue
At the end of 1988
Ertsberg to Grasberg
Feasibility study
Fulfill all their financial obligation to the Government of Indonesia.
Giving direct and indirect Financial Benefit for the nation.
Ethical doing Develop environmental management team
MIGA, the World Bank’s political risk insurance agency and OPIC
came under pressure to cancel its policy.
Impact for the Environmental and human rights problem cause the company
company difficulties to do expansion.
Create Image and credibility problems
High liability and remediation costs. Trigger a conflict with
shareholders.
Actions to support philanthropy,
Actions to ensure the company
participate in community service,
operates honourably and ethically
and better quality of life
CORPORATE
SOCIAL
RESPONSIBILITY
ENVIRONMENTAL
SUSTAINABILITY
STRATEGY
2. Customers
Economic : Serve the customer and maintain the relationship with the customer
3. Employees
Economic : Pay their salary based on government regulation
Ethical : Reasonable Working Hour, comfortable working place and appreciate for
their good working performance
4. Community
Ethical : Keep the environmental safe for local people
Philanthropic : Develop local community
5. Government
Economic : Pay Tax and royalty for the government
Legal : Obey every government policy
6. Social Activist
Ethical : Make a good relation with local people
Philanthropic : Keep the surrounding environment such as river clean from pollution
5
Strategy
Stakeholder’s potential for threat to Organization
High Low
Owners Customer
Government
Employees
High
Strategy: Strategy:
Stakeholder’s Maximize profit, production Giving Compensation to Employees
potential for R&D New Policy, permit, etc.
Cooperation with Community Social Activist
Organization Competitor
Low
Strategy: Strategy:
Collaborate Good Image and credibility
Included Locals in decision making Negotiation
Transparency R&D for environmental management