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REPORT ON EHSAN

BURQA HOUSE
PRESENTED BY
INTRODUCTION
o Ehsan burqa house is a big shop that provides
variety and quantity of burqa's in Rabwah.

o Mr. Afzal Butt is owner of this shop

o It is famous of its name and quality .

o It is leading all burqa shops in Rabwah.

o It is on Goal bazar Road Rabwah shop No 24 .


HISTORY OF EHSAN BURQA HOUSE

• It was just a small general store in 1984.


• They developed there shop into burqa house
in the end of 1998.
• They expand there small shop into big hall in
2004.
• They started there business by introducing
varieties of burqas which were not
previously in the Market .
Mission And
Vision
Comfortable and Approach able
environment

Beautiful and high end fashion


Accessories (Burqa . Coat and Scarf )

Help to women to learn which styles


are best for their unique
personality.
STRATEGIES OF EHSAN BURQA HOUSE

• Unique and Innovation in Burqa’s variety

• Brand Personality

• Pricing and profit Margin

• Public place location

• Internationally costumer relationship


COMPETITORS

1. Abdaal Burqa House

2. Raja G Burqa House


Sales
Sales of abdal burqa house.
Avg. per day sale of in 2015= 18,000 Avg.
Per month sale of 2015= 4, 70,000
Estimated sale of 2015= 56, 16,000
Sales of Raja g burqa house.
Avg. per day sale of in 2015= 23,000 Avg.
Per month sale of 2015= 5, 98,000
Estimated sale of 2015= 71, 76,000
Sales of Ehsan burqa house.
Avg. per day sale of in 2015= 95500 Avg.
Per month sale of 2015= 2483000
Estimated sale of 2015= 29796000
35000000

30000000

25000000

20000000
Ehsan Burqa House
Raja Burqa House
15000000
Abdaal Burqa House

10000000

5000000

0
2013 2014 2015
CONCLUSION

Study shows that

In present Ehsan
Burqa House has
Management , become a
Location , biggest and
Ehsan burqa Innovation large profit
House owner earning shop of
profit margin
is using Burqa in
and Quality of Rabwah.
entrepreneuri products are
al strategies cause of
for his success success of
in Burqa Ehsan Burqa
market. House .
Q&A

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