Riverbed Service Delivery Platform

Enabling the transition to high-value and more

differentiated services with new consumption models
Service creation tutorial

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 Intro Research Authoring Feedback Evolve Ecosystem
Riverbed Service Delivery Platform

Create a service blueprint Respond to changing customer Scale and change services
in days, not months demands dynamically and instantly with the demand

Speed Agility Dynamic

in defining services in service provisioning service operations

Enabling the transition to high-value and more Click to learn more

differentiated services with new consumption models

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How? By abstracting the infrastructure

Enabling service-centricity

Speed
Service A Service B Service C
Agility
Experience

Infrastructure
Service Management Layer: Riverbed Service Delivery Platform
Infrastructure

Separating service design from infrastructure dependencies Next

Improving … Simplifying… Incorporating… Supporting… Enabling a rich…

RESEARCH AUTHORING FEEDBACK EVOLUTION ECOSYSTEM
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Riverbed Service Delivery Platform

Speed
in defining services
Create a service blueprint
in days, not months
Key characteristics
• Declarative and model driven approach
to service definition
• Catalog of re-usable building blocks…
• … both pre-packaged and contributed
by an ecosystem of partners so that…
• … analysts/product managers, not technicians can define
new services

Service Management Layer: Riverbed Service Delivery Platform

Turning services into building blocks for innovation See how it works
 Intro Research Authoring Feedback Evolve Ecosystem
Create a service blueprint in days, not months

Customer requirements
• Business needs
• Number and types of sites
• Consumption models
Customer

Service Management
Layer

Infrastructure

Product managers and business
analysts collect customer
requirements and insights into
their existing environment.
Example
A retail customer may want to rapidly provision network connectivity to pop-up kiosks
and pay for connectivity services delivered to those kiosks for only as long as they
exist. The customer may have predefined 10 locations where the pop-up kiosks may
be set up and torn down a few times a year.
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Turning services into building blocks for innovation

Example
A product manager wants to create a Premium SD-WAN service
• She doesn’t have to start with a blank canvas but rather leverage
the existing service models for SD-WAN and Visibility from the service
catalog within SDP
• In fact, she doesn’t have to move below Service Management Layer
at all.

Service Management
Optimization Visibility SD-WAN Edge Compute
Layer

Infrastructure

Riverbed’s revolutionary approach
to service creation uses a
declarative model as opposed to
traditional, imperative models.
As a result, product managers, not technicians, can define service intent without
worrying about the implementation details.
In addition, Riverbed SDP turns services into building blocks for innovation.
Riverbed SDP comes with a Service Catalog of pre-built service models to ease the
creation of a custom, differentiated service in a declarative fashion.
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Turning services into building blocks for innovation

Publish

Consume

Feedback
Customer

Service Management
Optimization Visibility SD-WAN Edge Compute
Layer

Infrastructure

SDP simplifies integration of a
new service with the existing
systems like OSS/BSS and
customer self-service portals
thanks to a predefined set of APIs.
The APIs can be further customized at a service level as part of the service model
definition. As a result, the service can be published and made available for
consumption with a click of a button in the admin portal or a simple API call.
Once the service starts being consumed, the SDP will monitor service usage and
provide product managers with insights into user experience, service performance,
availability and consumption patterns.
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Each service can build on top of existing services

Inherit

Compose

Service Management
Optimization Visibility SD-WAN Edge Compute Cloud Tenancy
Layer

Infrastructure

Service modifications are easy
with Riverbed SDP as each
service can build on top of one or
more existing service to deliver
more business value.
Example: Adding Cloud Tenancy and Optimization capabilities
• Inheriting all the capabilities of the existing Premium SD-WAN
• Composing the new service using building blocks from Service Catalog
• Only 25% of the service need to be created from scratch (Cloud Tenancy)
The newly built capability / entire service can be contributed back to the service catalog
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Delivering more business value

Compose

Service Management
Optimization Visibility SD-WAN Edge Compute Cloud Tenancy
Layer

Infrastructure

Service modifications are easy
with Riverbed SDP as each
service can build on top of one or
more existing service to deliver
more business value.
Similarly, if the customer asks for another enhancement of the service to include
Edge Compute to form Secure and Optimized IoT Infrastructure service, the product
manager inherits all the capabilities of the Optimized Cloud Connectivity and adds
Edge Compute.
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Ecosystem
Ecosystem

Ecosystem

Service Management
Optimization Visibility SD-WAN Edge Compute Cloud Tenancy Partner Service
Layer

Infrastructure

The building-block approach to
service creation dramatically
shortens time to market of new
services.
The library of re-usable service components can easily be extended beyond what
comes pre-packaged with the SDP by integrating with a partner ecosystem. Partners
and communities of developers can contribute service components or gain access to
building blocks that the SP may want to share with them, creating marketplaces of
service models.
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Riverbed Service Delivery Platform Summary

Keeping up with customer expectations

Enabling the
transition to high- Shifting the focus
value and more Separating service form infrastructure- Turning services
differentiated design from centric to customer- into building blocks
services with new infrastructure centric service for innovation
consumption dependencies lifecycle mgmt.
models tools

In the cloud era, the connectivity needs of global enterprises are evolving constantly.
New types of service are being created and the way they are provisioned is changing.

With Riverbed SDP, service providers can quickly turn customer requirements into
a service blueprint, and roll out differentiated services and deliver them to end
customers quickly and efficiently.