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POS INDONESIA
ABYAN ALBIRUNI (19016181)
AGISTI HANDAYANI MAHMUDAH (19016188)
PT POS Indonesia has a problem regarding rapid change in their business. They didn’t
provide preventive solution for their current condition in the past. The business has been
changing because of the change of technology. In order to compete, PT POS Indonesia need
to be able to adapt with the new market that is currently dominated with tech-based
businesses.
Another reason is PT POS Indonesia has declining performance for several years ago and
currently increasing step by step. The condition could be even worse since the competitor
nowadays can easily enter the market.
BUSINESS CASE AND DISCOVERY
• Create an organizational structure that is simple, and robust to support the digital-based
and less red tape strategies.
• Financial Services : ease and flexibility instrument provided by POS Indonesia
• Logistic, Mail & Package delivery service : Speed and accuracy value implemented in
logistic service
• Retail : Complete goods and comfort place for the retail store
INTEGRATION
• The competitive competition pressures PT POS Indonesia to create a transition from the
current core business to a new one to compete with competitors
• PT Pos Indonesia must set an implementation plan for the next upcoming years that
drives changes in the company, but not abruptly change everything.
• PT Pos Indonesia needs to navigate the transition through the commitment from the top
management since leadership plays in important part to direct the changes in right way.