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SNS College of Engineering

Department of Computer Science and


Engineering

MOBILE INFORMATION ARCHITECTURE

Presented by
S.Yamuna
AP/CSE

•1 HCI 4/8/2019
Mobile Differences
 Location?
 Everywhere
 Household
 Automobile
 Fieldwork
 Officework
 Purpose?
 Everything (Integrated Devices)
 Single Task (Appliances)
 Interface?
 Personalized
 Simplified
 Audio In
 Audio Out
 Modal
•2  •HCI
Contextual 4/8/2019
Mobile & You
 Intimacy
 Not just MyYahoo
 My Device
 Faceplates
 Ringtones
 Button Overlays
 Ubiquity
 Proximity
 Interoperability
 Connectivity (always on)
 Content
 Dynamic Streaming Data
 Email –Voicemail – Pic mail
 Web Data
 Synchronization
 New Designs and Functions
•3 •HCI 4/8/2019
Mobile Functionality
 Bandwidth
 Wireless
 Security
 Financial Mgmt
 Cryptography
 Ubiquitous Computing
 Privacy
 Cultural
 Adoption
 Revolution
 Locating and Relocating Information
 Directions, Shopping Lists, Contacts

•4 •HCI 4/8/2019
Mobile Tasks
 Task-specific use that is very modal

 How does this change design?

 Navigate – Locate – Recognize – Act


 Human Short Term Memory 7+/-2
 Unfamiliar Tasks & Cognitive Overload
 Minimal Graphics (& Resolution) Affects Landmark Use
 More Skimming, Information Lost
 Task Focus Equalized Among Tasks
 Leverage Existing Mental Models
 Hierarchical Models
 The Right Schema (Appearance)

•5 •HCI •4/8/2019
Mobile Design vs IA
 Most Guidelines are for Interfaces, Not Information (Architecture)
 Not Just Less Information
 Not Only Lists, but Structures
 IA May Help More Than UI
 Re-Think Web Design Ideas and Guidelines
 “Web Browsing vs. Strategic Information Seeking”
 Task-Specific
 Look-Ups (Reminding and Refreshing)
 Not Exhaustive Searches (Learning)
 “Answer Clearly Articulated Questions”
 On-Line Comprehension
 Even Less on Handhelds (Note Cards?)
 Context & Concise Information
 Order of Problems & Tasks
 Relative Semantic Representations of Information

•6 •HCI •4/8/2019
Mobile IA
 From Crumlish (Yahoo!)

 Mobile is coming of age & affordability


 Should work with your existing IA
 Not the desktop anymore
 The Mobile Web is Everywhere (Everyware?)
 Asking questions with concrete goals
 Less browsing, more personal context
 Interface changes
 Vertical lists (with # key equivalents)
 Do we mean Web sites with mobile versions?
 Or altogether new designs?
 New IA & Content Management challenges
 Google Mobile
 Amazon Mobile

•7 •HCI •4/8/2019
Mobile IA Redesigns
 Smaller lists
 Limit categories to 5
 Number key access *
 Make thinks links as often as possible
 Understand SmartPhone limits
 Use (w)CSS effectively
 Reduce content on each page
 No sidebars
 First try - a mobile sub-set site?

•8 •HCI •4/8/2019
Mobile Web Strategies
 How do you add value to lives with mobile technology?
 Design for small PCs with functionality rather than phones
 Why should it be mobile?
 iSchool
 Google Maps
 Alamo Drafthouse
 Paper prototyping & user evaluations on the spot
 Usability testing for mobiles is still new
 Lab testing often difficult past initial designs
 IA Deliverables
 Simple Site Maps
 Heavy user scenarios
 Icon & graphics design more important (if any)

•9 •HCI •4/8/2019
Questions for Mobile IA work
 How do you navigate with much less space?
 Do all concepts/units of information have the same weight in all
situations?
 What does Web standard markup mean for mobiles?

 Try it out: 1-800-GOOG-411

•10 •HCI •4/8/2019


IA Re-Design
 How would you re-design a site for Mobile?

 iSchool Web page


 Alamo Drafthouse
 Google Maps

1. Sketch a design on a full page


2. Iterate and sketch on an index card
1. Repeat
2. Have a user scenario in mind

•11 •HCI •4/8/2019


IA & Mobile for the Future
 “Smart Mobs” – Howard Rheingold
 “Contextual Computing”
 Invisible Computer – Don Norman
 Good Old-Fashioned Future - Bruce Sterling
 Industrial Design

 DoCoMo
 Apple Knowledge Navigator
 HP “Cooltown”
 IBM Pervasive Computing
 UbiComp
 IEEE Spectrum
 Japan

•12 •HCI •4/8/2019


THANK YOU

•13 •HCI •4/8/2019

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