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Introduction
Usually analysts starts with a review of financial performance for the last 3-
5 years, such as what is average gross profit margin of the company in the
last 5 years, what is the average operating expense as % of sales for the
last 5 years, average ROE, average EBIT margin, average asset turnover
etc.
Forecasting Future Cash Flow
The two chief definitions of P/E are trailing P/E and leading P/E.
• In the P/E ratio, the measure of value, EPS, is a flow variable relating to the income
statement. By contrast, the measure of value in the P/B ratio, book value per share, is
a stock or level variable coming from the balance sheet.
• Intuitively, book value per share attempts to represent the investment that common
shareholders have made in the company, on a per-share basis.
• Because book value is a cumulative balance sheet amount, book value is generally
positive even when EPS is negative. We can generally use P/B when EPS is
negative, whereas P/E based on a negative EPS is not meaningful.
• Because book value per share is more stable than EPS, P/B may be more
meaningful than P/E when EPS are abnormally high or low, or are highly variable.
• As a measure of net asset value per share, book value per share has been viewed as
appropriate for valuing companies composed chiefly of liquid assets, such as
finance, investment, insurance, and banking institutions. For such companies,
book values of assets may approximate market values.
• Book value has also been used in valuation of companies that are not expected to
continue as a going concern
Other Multiples