Names products can

be found on your
school or town?
 Why is the
salesperson important
in selling?
Find words as many as you can give.
O C B K Y R W E L L
I O N M K F A A O S
G O O D W I L L R T
Y N Y L H G R S I R
G Q Y K A H S T E A
E W W I S J E R N I
T H O U A T X A T G
A H I Y A K A N E T
R O U T I N E S D H
T G S K L Z A D O
S D A K J L X C E I
F A E E G F T T H K
H P R O M O T I O N
T Y O L W O G O J H
Q R X H E L F N K P
 THE SELLING
PROCESS
For you to make more sales, follow this
traditional 7-step SELLING PROCESS given in
Figure 2. These steps will help you improve
your individual sales aside from the sales you
earn in your business area.

Prospectin
g& Pre- Presentati Objection Following
Approach Closing
Qualifyin Approach on Handling -up
g
 THE SELLING PROCESS

• Prospecting and Qualifying. Research for your potential buyers

aside from the people living near your business area that might
be willing and able to buy your product or service.

• Pre-approach. Familiarize the needs and relevant background

information of the qualified prospects.

• Approach. Make a small talk to the qualified prospects and

build a business relationship.

• Presentation. Present your product/service focusing on the

benefits rather than the features. Keep the presentation interactive.
 THE SELLING PROCESS
• Objection Handling. Treat objections or hesitations
as
opportunities to respond to customer's needs and
concerns.

• Closing. This is the step where the seller actually

asks if the
customer is willing to make a purchase. "If you don't
ask, then you don't get.” - Sheldon Snodgrass

• Following-up. Nurture the business relationship by

following-up.
This ensures additional sales and customer referrals.
You may make a call and say thank you or ask if
they received the product in good condition.
 Promotional Strategies

1. Giving out free sample

2. Giving discounts or price off
3. Exchanging an old item with new one
paying additional cash on top of the new
one
4. Bonus offers
5 Collecting coupons
Participating in fairs and exhibits.
Performance Task
Form a group. Assumes that you are
group of budding entrepreneur ten years
from now. Plan one product/service that you
want to put up.
1. Describe the product/services- its
name, uses, benefits etc.
2. Three reasons why you chose the
product/service
3. Strategies/ Ways to promote/sell the
product/services.
 FORMS OF
PROMOTION

1. PERSONAL
2. ADVERTISING
SELLING

3. SALES 4. PRODUCT
PROMOTION DISPLAY

5. PUBLICITY