REVIEW

What are the do’s and

don’ts in using the
Internet?
LEARNING OBJECTIVES
•At the end of the lesson, the learners shall
be able to:
1. Examine the technology or resources available
during the prehistoric age, the industrial
age, the electronic age, and the new or
digital age.
2. Identify the devices used by people to
communicate with each other, store
information, and broadcast information across
the different ages
3. Create a timeline of the evolution of
traditional media to new media.
ROYAL MAIL SHIP
RMS Titanic was
a British passenger
liner that sank in the North
Atlantic Ocean in the early
hours of 15 April 1912, after
colliding with
an iceberg during its maiden
voyage from Southampton
to New York City. there were
an estimated 2,224 passengers
and crew aboard, and more than
 RMS TITANIC
“IF the Titanic sank somewhere in the
Atlantic Ocean, how do you think the
news reached people in England and
New York at that time?”

Telephone
Letter
Newspaper
 RMS TITANIC
Telegram/Telegraphs

A message sent by a telegraph and then

delivered in written or printed form.

A system for transmitting messages

from a distance along a wire,
especially one creating signals by
making and breaking an electrical
TELEGRAPH
TELEGRAM
 RMS TITANIC
“If the Titanic sank today,
in what format would people
receive or read the news?”

“NEW MEDIA”
NEW MEDIA
EVOLUTION OF MEDIA
 Pre – Industrial Age (Before 1700s)
•People discovered fire, developed paper
from plants, and forged weapons and tools
with stone, bronze, copper and iron.
•Examples:
oCave paintings (35,000 BC)
oClay tablets in Mesopotamia (2400 BC)
oPapyrus in Egypt (2500 BC)
oActa diurna in Rome (130 BC)
oDibao in China (2nd century)
oPrinting press using wood blocks (220 AD)
oCodex in the Mayan Region (5th century)
 Pre – Industrial Age (Before 1700s)
oCave paintings (35,000
BC)
Chauvet Cave, Ardèche,
France. Dated to: 30,
000 to 28, 000 B.C.
Once thought to house
the oldest
representational art,
the more than 1,000
paintings of predators
 Pre – Industrial Age (Before 1700s)
oClay tablets in Mesopotamia (2400 BC)
oAccording to Mesopotamian beliefs, writing
is considered to be a gift of the gods,
and as such, writing means both power and
knowledge.

Mesopotamian writings-
cuneiform tablets
 Pre – Industrial Age (Before 1700s)
oPapyrus in Egypt (2500 BC)
• It is a material similar to
thick paper that was used in
ancient times as writing
surface.
• A document written on sheets
of such material, joined
together side by side and
rolled up into a scroll, an
early form of book.
 Pre – Industrial Age (Before 1700s)
oActa Diurna in
Rome (130 BC)
• Daily Events or Daily
Public Record, were
carved on stone or metal
and presented in message
boards in public places
like the Roman Forum.
• Acta or Diurna or
sometimes Acta Popidi or
Acta Publica
 Pre – Industrial Age (Before 1700s)
oDibao in China (2nd century)
• Reports from the residences,
were a type of publications
issued by central and local
governments in imperial China.
• They contained official
announcements and news intended
to be seen by bureaucrats.
• The earliest and oldest
newspaper in the world.
 Pre – Industrial Age (Before 1700s)
oPrinting Press using
Woodblock (220 AD)
•Ink is applied to
letters carved upon a
wood, which then
pressed onto paper.
 Pre – Industrial Age (Before 1700s)
oCodex in the Mayan Region (5th century)
•Folding books stemming from the pre-Columbian
Maya civilization, written in Maya
hieroglyphic script on Mesoamerican paper.
•Contained many Glyph and paintings.
 Industrial Age (1700s – 1930s)
•People used the power of steam, developed
machine tools, established iron production,
and the manufacturing of various products
(including books through the printing press).
•Examples:
• Printing Press for Mass Production (19th Century)
• Newspaper- The London Gazette (1640)
• Motion Picture Photography/projection (1890)
• Commercial Motion Pictures (1913)
• Motion Picture with Sound (1926)
• Telegraph
 Industrial Age (1700s – 1930s)
• Printing Press for Mass Production
(19th Century)
• It is a device for applying
pressure to an inked surface
resting upon a print medium (such
as paper or cloth) thereby
transferring the ink.
• It was developed by Johannes
Gutenberg, a goldsmith by
profession, the circa 1439 a
printing system adapting existing
technologies to printing
purposes.
 Industrial Age (1700s – 1930s)
• Newspaper- The London
Gazette (1640)
• The London Gazette is one
of the officials journals
of record of the British
government, and the most
important among such
official journals in the
United Kingdom, in which
certain statutory notices
are required to be
published.
 Industrial Age (1700s – 1930s)
• Motion Picture
Photography/projection (1890)
• One of the oldest of modern
imaging, technologies that
remains current today.
• Motion film is composed of a
series of still pictures.
• When the still pictures are
projected progressively and
rapidly onto the screen, the
eye perceives motion, hence
they become a motion picture.
 Industrial Age (1700s – 1930s)
• Commercial Motion Pictures (1913)
• Technological and commercial
institutions of filmmaking, i.e.,
film production, companies, film
studios, cinematography, animation,
film production, screenwriting,
pre-production, post production,
film festivals, distribution and
actors, film directors and other
film crew personnel.
• The Story of the Kelly Gang, the
first feature film in the year
1906.
 Industrial Age (1700s – 1930s)
•Motion Picture with Sound (1926)
•A motion picture with sound with synchronized
sound or sound technologically coupled to
image, as opposed to a silent film.
•Telegraph
•A system for transmitting messages from a
distance along a wire, especially one
creating signals by making and breaking an
electrical connection.
 Industrial Age (1700s – 1930s)
• Punch Cards
• A piece of stiff paper that can be used to contain
digital data represented by the presence or absence
of holes in predefined positions.
• Digital data can be for data processing applications
or, in used to directly control automated machinery.
 Electronic Age (1930s – 1980s)
• The invention of the transistor ushered in the electronic age.
People harnessed the power of transistors that led to the
transistor radio, electronic circuits, and the early
computers.
• In this age, long distance communication became more
efficient.
• Examples:
• Transistor Radio
• Television (1941)
• Large Electronic Computers - i.e EDSAC (1949) and UNIVAC (1951)
• Mainframe Computers – i.e. IBM 704
• Personal Computers – i.e. Hewlett Packard 9100A, Apple 1 (1976)
• OHP, LCD projectors
 Electronic Age (1930s – 1980s)
•Transistor Radio
• A small portable radio receiver that
uses transistor-based circuitry.
• The most popular electronic device
communication in history.

•Television (1941)
• Is a telecommunication medium used for
transmitting moving images in
monochrome (black and White), or in
color, and in two or three dimensions
and sound.
 Electronic Age (1930s – 1980s)
•Large Electronic
Computers - i.e EDSAC
(1949) and UNIVAC (1951)
• Electronic Delay Storage
Automatic Calculator, is an
early British computer to be the
first stored program electronic
computer.
• Universal Automatic Computer,
was the first commercial
computer produced in the United
States.
 Electronic Age (1930s – 1980s)
•Mainframe Computers –
i.e. IBM 704
• The first mass-produced
computer with floating-point
arithmetic hardware.
• The type 704 Electronic Data
Processing Machine is a
large-scale, high-speed
electronic calculator
controlled by an internally
stored program of the single
address type.
 Electronic Age (1930s – 1980s)
•Personal Computers – i.e. Hewlett Packard
9100A, Apple 1 (1976)
• PC, is a multi-purpose computer whose size,
capabilities, and price make it feasible for
individual to use.
 Electronic Age (1930s – 1980s)
•OHP, LCD projectors
• Overhead projectors is a variant of slide projector that
is used to display images to an audience.
• Liquid-Crystal Display is a type of video projector for
displaying videos, images or computer data on screen or
other flat surfaces.
 Information Age (1900s – 2000s)
• The internet paved the way for faster communication
and the creation of the social network. People
advanced the use of microelectronics with the
invention of personal computers, mobile devices,
and wearable technology.
• Moreover, voice, image, sound and data are
digitalized. We are now living in the information
age.
• Examples:
• Web Browsers: Mosaic (1993), Internet Explorer (1995)
• Blogs: Blogspot (1999), Livejournal (1999), Wordpress (2003)
• Social Networks: Friendster (2002), Multiply (2003), Facebook
 Information Age (1900s – 2000s)
•Examples:
• Microblogs: Twitter (2006), Tumblr (2007)
• Video: Youtube (2005)
• Video chat: Skype (2003), Google Hangouts (2013)
• Search Engines: Google (1996), Yahoo (1995)
• Portable computers- laptops (1980), Netbooks
(2008), Tablets (1993)
• Smart Phones
• Wearable Technology
Cloud and Big Data
 Information Age (1900s – 2000s)
•Web Browsers: Mosaic (1993), Internet Explorer
(1995)
• A software application for accessing information on the World
Wide Web.
• Each individual web page, image, and video is identified by a
district URL, enabling browsers to retrieve and display them
on the user’s device.
 Information Age (1900s – 2000s)
•Blogs: Blogspot (1999), Livejournal
(1999), Wordpress (2003)
• A discussion or information website published on
the World Wide Web consisting a discrete, often
informal diary-style text entries (“post”).
 Information Age (1900s – 2000s)
•Social Networks: Friendster (2002),
Multiply (2003), Facebook (2004)
• Is a social structure made up of a set of social actors
(such as individuals or organizations), set of dyadic
ties, and other social interactions between actors.
 Information Age (1900s – 2000s)
•Microblogs: Twitter (2006), Tumblr (2007)
• A type of blog in which users can post small pieces of
digital content like pictures, video or audio on the
Internet.
 Information Age (1900s – 2000s)
•Video: Youtube (2005)
• A recording of visual images made digitally or on
videotape.
 Information Age (1900s – 2000s)
•Video chat: Skype (2003), Google Hangouts
(2013)
• A face to face conversation held over the
Internet by means of webcams and dedicated
software.
 Information Age (1900s – 2000s)
•Search Engines: Google (1996), Yahoo (1995)
• A software system that is design to search for
information on the World Wide Web.
 Information Age (1900s – 2000s)
• Smart Phones
• A mobile phones that performs many of the functions of a
computer, typically having a touchscreen interface, Internet
access, and an operating system capable of running
downloaded applications.
 Information Age (1900s – 2000s)
•Wearable Technology
• Are smart devices
(electronic device
with
microcontrollers)
that can be worn on
body as implants or
accessories.
 Information Age (1900s – 2000s)
•Cloud and Big Data
• Cloud Computing is a
technology used to store
data and information on a
remote server rather than on
a physical hard drive.
• Big Data simply represents
huge sets of data, both
structured and unstructured,
that can be further
processed to extract
information.
 Assessment
•Fill up the table:
 Assessment
•Essay:
•Given the available media that we now
have in the world, what are its roles
and functions in a democratic
society?
•In what way does media affect your
life (personal, professional,
academic, social, others)?
 Assignment
•Bring art materials in
creating a timeline of
Evolution of Traditional to
New Media.