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MANAGERIAL ROLES

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MANAGERIAL ROLES
At the end of the module, the learning
outcomes are
• Understand the various types of managerial
roles
• the various management responsibilities
towards various groups
• understand the various managerial challenges

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MANAGERIAL ROLES
SUGGESTED READINGS
• Management – A Global Perspective, 10th
Edition by Weihrich & Koontz, Chapter 2
• Management by Stoner, Freeman & Gilbert,
Chapter 1

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MANAGERIAL ROLES
Three types
• Interpersonal
• Information
• Decision

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MANAGERIAL ROLES
Interpersonal roles
• Figurehead
• Leadership
• Liaison

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MANAGERIAL ROLES
Information Roles
• Monitor
• Disseminator
• Spokesperson

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MANAGERIAL ROLES
Decision roles
• Entrepreneur
• Conflict – handler
• Resource allocator
• Negotiator

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MANAGERIAL ROLES
INTERPERSONAL ROLES
• Studies shows that interacting with people
takes up nearly 80% of a manager’s time
FIGUREHEAD
• Performing social or legal obligations
• Important for smooth functioning

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MANAGERIAL ROLES
LEADER
• Responsible for the activities of his
subordinates
• Able to influence behavior to achieve task
related goals

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MANAGERIAL ROLES
INTERPERSONAL ROLES
LIASION
• A network of outside contacts in order to
assess the external environment of
competition, social changes or changes in
Government rules and regulations

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MANAGERIAL ROLES
INFORMATIONAL ROLES
• Emerges as a source of information about
varieties of issues concerning organization
MONITOR
• Constantly scans and monitor both internal
and external environment
• Reads reports, periodicals

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MANAGERIAL ROLES
DISSEMINATOR
• Disseminates information affecting
organization to superiors, peers, subordinates
• Meetings, phone calls, groups

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MANAGERIAL ROLES
SPOKESPERSON
• makes demands on behalf of his unit
• As sales manager, recommending what size of
car to be bought by customer

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MANAGERIAL ROLES
DECISION ROLES
• A manager must take decisions and solve
organizational problems
ENTREPRENEUR
• Constant endeavor to improve the performance of
units
CONFLICT HANDLER
• Must be proactive
• Wage disputes, customer complaints, employee
grievances, cash flow issues

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MANAGERIAL ROLES
DECISION ROLES
RESOURCE ALLOCATOR
• Within budgeted resources, achieve task-
related goals by prioritizing
NEGOTIATOR
• Represents unit/ organizations in negotiating
deals and agreements within and outside of
the organization
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MANAGERIAL ROLES
MANAGEMENT RESPONSIBILITIES
• Stockholders
• Employees
• Consumers
• Government
• Community

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MANAGERIAL ROLES
MANAGEMENT RESPONSIBILITIES
Community
• Providing jobs within the community
• Hiring the handicapped
• Assisting in educational activities
• Cultural functions
• Welfare programs– immunisation drive

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MANAGERIAL ROLES
MANAGEMENT CHALLENGES
Internationalization of business
• Competition
• Multinational companies

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MANAGERIAL ROLES
MANAGEMENT CHALLENGES
Knowledge based society
• Use of computers
• Digital society
• Internet

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MANAGERIAL ROLES
MANAGEMENT CHALLENGES
Diversity in the workforce
• People of different background
• Cultural diversity
• How to do they work together
• Cohesive teams

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MANAGERIAL ROLES
MANAGEMENT CHALLENGES
Vision
• Anticipate the future
• How do you see the world in 2008
• Are you prepared to meet the challenges

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