Submitted to: Submitted by:

Ms. Kunika Kamboj Akshit Gohri

Assistant Professor 1921108
Department of Management
 Introduction
 Definition and concept of business ethics
 Business ethics theories
 Importance of business ethics
 Ethical principles for business executives
 Types of business ethics
 Factors influencing business ethics
 Concepts related to business ethics that
should be considered while training
programmes
 Examples on business ethics
 Conclusion
INTRODUCTION
 According to HubPages Inc (2013), "Ethics" is a set of principles
used to determine what is "right" when it comes to the conduct
or behavior of an individual. This includes individuals who are
acting on behalf of a business entity. Business ethics involves
the application of moral standards to the systems and
organizations through which provide good services to customer
and organizations.
 A Rights Ethical Approach
 Justice as an Ethical Approach
 The Common Good Approach
 The Virtue Approach
 Stop Business Malpractices
 Improve Customers' Confidence
 Survival of Business
 Safeguarding Consumers' Rights
 Protecting employees and shareholders
 Develops good relations
 Creates good image
 Consumer satisfaction
 Healthy competition
 Honesty
 Integrity
 Promise-Keeping& Trustworthiness
 Loyalty
 Fairness
 Concern for others
 Respect for others
 Law Abiding
 Commitment to Excellence
 Leadership
 We are into Digital Advertising and are
continuously exploring each and every
aspect of it. Whether it is through
Search Engine, Social Media, Branding
or any medium we make sure your
brand is reaching the maximum
audience through all possible channels.
Personal Responsibilities

Official Responsibilities

Personal Loyalties

Corporate Responsibilities

Organizational Loyalties

Personal Loyalties

Economic Responsibilities
1. Personal Code of Ethics

2. Legislation

3. Government Rules and Regulations

4. Ethical Code of the Company

5. Social Pressures

6. Ethical Climate of the Industry

7. The individual’s personal code of behaviour

8. The ethical standards imposed on a manager by his superiors

9.The policies of the company

10.The ethical climate of a country

1. Stand For Something (Or Watch Employees Fall For Anything

2. Identify The Different Types Of Ethical Training You Can Include

3. Train Employees Where They Are

4. Get Your Leadership Involved

5. Consider Incentives

6. Create Common Goals And Identity

7. Make It Fun

8. But, Take It Seriously

 Starbucks
 Google
 Intel