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COMPETITIVE ADVANTAGE
Dr. Wilfridus B. Elu. Seminar Manajemen
10/31/2019 2
Strategik. MM Perbanas
Definitions
• The term 'dynamic' refers to
the capacity to renew
competences so as to achieve
congruence with the changing
business environment; certain
innovative responses are
required when time-to-market
and timing are critical, the rate
of technological change is
rapid, and the nature of future
competition and markets
difficult to determine (Teece,
Pissano, Shuen, 1997).
Dr. Wilfridus B. Elu. Seminar Manajemen
• .
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Strategik. MM Perbanas
• The term 'capabilities'
emphasizes the key role of
strategic management in
appropriately adapting,
integrating, and reconfiguring
internal and external
organizational skills, resources,
and functional competences to
match the requirements of a
changing environment (Teece,
Pissano, Shuen, 1997).
• Position: organization’s
current specific endowments
of technology, intellectual
property, complementary
assets, customer base, and its
external relations with
suppliers and complementors.