Académique Documents
Professionnel Documents
Culture Documents
Question:
What is needed to increase
tourist arrivals?
What is Niche Tourism?
• Your ideas?
• As a section of…
• A part of…
• A sub market of…
• A larger market of potential customers
• A specialization
• Not mainstream, but rather special
interest
Consider the
following
questions
• What are the
benefits of Niche
Tourism? Consider
local cultures,
economies and
environments.
• What makes for
responsible
tourism?
What is Adventure Tourism?
Adventure Tourism
• Based on what you now know that adventure tourism is (and is not),
what examples of genuine adventure tourism do you know?
• Can you describe an example of adventure tourism in your
hometown/region?
• There are two main categories of
adventure activities
Hard vs. Soft • The UNWTO recommends identifying a
Adventure trip based on its primary activity.
Tourism • ** It is noted in this document that both
types of adventure tourism are very
lucrative
C L A S S I F I C AT I O N
OF ADVENTURE
ACTIVITIES FROM
T H E AT TA
(ADVENTURE
TRAVEL TRADE
A S S O C I AT I O N )
UNESCO
• According to the United Nations Educational Scientific and Cultural
Organization:
• Global cultural & heritage tourism is growing by an unprecedented
rate of 15 % per year
• This market targets travellers interested in experiencing authentic
culture & heritage of the visited country
Culture & heritage - music, songs, traditional dress to represent Canadians
World Food Travel Association
culinary art
associated
with culture
refined/
fine food
& drink
Erik Cohen, in Authenticity
1. existential, 2.
and Commoditization in
Tourism, offers a typology of
tourists based on their
experimental, 3.
experiential,
4. recreational,
What does
Typology of
and 5. diversionary
concept and concern with tourists
authenticity:
Culinary
Valene Smith, in Going
Places, outlines a typology of
1. ethnic, 2.
cultural, 3.
Tourism
tourists based on aspects of
explored culture and on the
motivations of the tourist:
historical, 4.
environmental,
and 5. recreational Mean?
The best explanation is by
Lucy M. Long
• She says that…
• “Culinary tourism is a theoretical
framework for analyzing the role of
food in tourism.."
1.
2.
3.
4.
Meeting the needs of Travelers by positioning your Culinary Experience
in the right spot in the International Marketplace
Indigenous Tourism
Sports Tourism
• https://www.youtube.com/watch?v=0Lud6xAWN_c