Digital Marketing

PPT
DIGITAL MARKETING
KEYPOINTS
 What is digital marketing?
 Benefits of Digital Marketing
 Search Engine Optimization (SEO)
 Search Engine Marketing (SEM, PPC)
 Social Media Marketing (SMM)

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 DIGITAL MARKETING
 Digital marketing or internet marketing in simple terms is a
marketing technique that promotes your online business,
that is through various platforms and resources provided by
large giants such as Google, Bing, etc.

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BENEFITS OF DIGITAL MARKETING

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 SEARCH ENGINE
OPTIMIZATION
 Search Engines Optimization (SEO) is the practice of
achieving targeted traffic to a website from organic
formations of a search engine. Common SEO tasks include
the creation of high quality content, optimizing content
around specific keywords and creating backlinks.

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 ORGANIC
AND
PAID RESULT

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SOCIAL MEDIA
MARKETING
 Social Media Marketing (SMM) is a
type of Internet marketing, that use
social networking sites as a
marketing tool. SMM aims to
create content that users will share
with their social network to help
the company to increase the
presence of their business.

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 BENEFITS OF SMM
SMM

High
Increase Brand More Inbound Improve Search Improve Brand
Conversion
Awareness Traffic Engine Ranking loyalty
Rates

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SEARCH ENGINE MARKETING
 SEM, or Search Engine Marketing, have the task of
using paid strategies to increase search visibility. First,
search marketing was a term used to describe both
Search Engine Optimization (SEO) and paid search.
But now it almost always means only paid search
marketing .

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 BENEFITS OF SEM
SEM

Increase The Long Term Raise Brand

Targeted Traffic Cost Effective
More Traffic Positioning Awarness

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Thanks!
For Any questions?

+91-7290094008
info@aanhaservices.com

www.aanhaservices.com

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