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The views expressed in this paper/presentation are the views of the author(s) and do not necessarily reflect the views or policies of the Asian
Development Bank (ADB), or its Board of Directors, or the governments they represent. ADB does not guarantee the source, originality, accuracy,
completeness or reliability of any statement, information, data, finding, interpretation, advice, opinion, or view presented, nor does it make any
representation concerning the same.
 Outline
‡ Green jobs
‡ Potential of green jobs in China
‡ Sustainable enterprise development
‡ Green jobs policy development in China

‡ GBO, objectives
‡ GBO, programme & management
‡ GBO, business cases
‡ GBO, lessons learnt

‡ Suggestions for project design

 Green jobs
‡ Green jobs: Preserving and restoring the
quality of the environment
‡ Dual challenges for the promotion of green
jobs:
± Environment protection
± Decent work
‡ China: Towards more balanced society
 Potential of green jobs in China
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Sustainable enterprise development
‡ Creating more businesses
± Emerging green markets
± Inclusive development with small enterprises
‡ Protecting workers in green businesses
± Occupational safety and health
± Social dialogue
‡ A just transition
± Closing of brown industries
± New skills, new jobs
± Social security
 Green jobs policy development in China
‡ Eliminate backward production capacity and 
  !

"  
#  in economic transformation
through public employment services in forest protection,
sand prevention, energy-saving activities and renewable
energy;
‡ Measures against  
  in economic
transformation, for example reemployment of laid-off
workers and unemployed persons. Also improvement of
social security system to mitigate unemployment risks;
‡ 


 for workers need to be enhanced to meet
the requirement of green economy;
‡ Promotion of 
 

 

 : encourage
businesses start-ups in priority industries such as those
with comprehensive resource utilization;
‡ Conduct
 
#  to support green employment
policy formulation for China.
 GBO, objectives
‡ Training for entrepreneurs to develop
business ideas in climate change
adaptation and environmental protection

± Private sector contribution to a low-carbon

economy
± Capture new business opportunities and
create jobs
 GBO, programme & management
‡ Start & Improve Your Business (SIYB) Platform
in China
± Training material based on Generate Your Business
Ideas (GYB)
± Institutionalized through Employment Promotion Law,
managed by MOHRSS as part of Voc. training
± Extensive outreach through the cascading system for
trainer development (142 Master trainers, 18,900
trainers)
‡ Target: Students/graduates
‡ Participatory training
‡ Non-sector specific approach
 $%
‡Shops selling solar water heater
‡Selling solar water heater online
‡Selling equipment for producing solar
water heater
‡Selling tools for repairing solar water
heater
‡Selling parts necessary for producing
solar water heater
$%&'$(&)%
‡Manufacture solar water heater
‡Manufacture parts needed by water heater
‡Manufacture metal plates needed by solar
water heater
‡Manufacture wind power water heater
‡Manufacture geothermal water heater
‡Manufacture solar silicon wafer for solar
panel


##


*



*+)&(%
‡Launch advertisement on solar water
heater
‡Manufacture solar water cup
‡Recycle water heater for re-production
‡Use waste and old water heater to
produce artifacts
),%
‡Repair solar water heater
‡Repair and service water heater
production equipment
‡Solar water heater de-scaling service
‡Provide cleaning service for factories
 "

"
 GBO, business cases
‡ Pilot GBO training in 11 Training institutions in
2010
‡ Chengdu Vocational and Technical College
± Energy efficiency in school lighting
± A/C adapter for multiple purposes
± Stuff toys produced from used children¶s clothes
± Rental bicycle
± Eco-tour
Case 1: Energy efficiency in school
lighting
‡ Mr. Yang, a third year student, majoring in
electronic science
‡ Replace fluorescent lights with LEDs and
add energy controlling device
‡ Contract to share the gain with the school
‡ Market in schools, gradual expansion to
other areas like street lighting
Case 2: Book recycling in the university
town in Nanjing

‡ A student consume 35Kg of paper.

‡ 6 million students graduate every year.
‡ Xianlin University Town has 180 thousand
students, scraping 2000-3000t of books every
year. 30-50% of them can be reusable.
‡ Pricing strategy, classifying according to the
needs of buyers
‡ B2C interactive platform, 50,000 copies in stock
‡ Strategy for nation-wide operations
 GBO, lessons learnt
‡ Sectors for small green business
‡ Access to the poor ± potential of internet
‡ Opportunity to understand environmental
issues
‡ Training needs of existing entrepreneurs
‡ Protection of intellectual property rights
‡ Development need of local governments
 Suggestions for project design
‡ Integrated approach to sustainable green
business development
‡ Value Chain Analysis (VCA) for local
economic development
‡ Link to policy incentives
‡ Knowledge development and information
dissemination
Thank you

sasaki@ilo.org