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O Provides shared patterns of perceptions,
communicating to organizational members about
how they are expected to think and behave

O Provides shared patterns of feelings, i.e.an


emotional sense of involvement and commitment to
organizational values and moral codes- of things
worth working for or believing in- so organizational
members know what they are expected to value.

O Defines and maintains boundaries, allowing


identification of members and non-members.

O Functions as an implicit organizational control


system, prescribing and prohibiting certain
behaviors.

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