Académique Documents
Professionnel Documents
Culture Documents
Proposed by:
Linkers Communications Ltd., Flat A1, House 119, Road 1, Block F, Banani, Dhaka
Tel: 9872799, 8857361, Fax: 8857361, Email: info@linkersbd.com
Introduction
• Enhance image
• Agora will offer famous Bengali books by raffle draw on certain amount of
purchase
Program Outline
• Agora can offer lucky trolley as instant gifts during campaign. Precisely
three/assorted gifts of different values can be given in three different times
(off peak, peak, super peak sales period).
• During campaign customers may get Free slip pad with a purchase of
minimum Tk. 222
Program Outline
• Agora can offer special discount on Hilsa fish for a limited days
during campaign
Program Outline
Apr-06 May-06
Press Ad
Flyer
Gate Decoration
Banner/Festoon
Press Ad Schedule
Apr-06 May-06
Total 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 1 2
Newspaper Position Color PCI rate #Inst
CI M T W T F S S M T W T F S S M T W T F S
Daily Star 25 3rd Pg Color 2500 2 1 1
3 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 1 1
Flyer distribution
To be erected for the period of April 14 - May13 i.e., for the whole
Boishakh
Cost benefit issues
Press Ad 4,02,563
Flyer 2,00,000
Banner 20,000
Gate 80,000
Gifts 2,00,000
Size: A4
Paper: 100 gsm Art paper
Print: 4 color offset
Vertical Banner at gate
Size: 6’ x 4’
Media: PVC
Print: Digital
Thank You.