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Hezberg’s Two Factor Theory

Gaurang Shroff
Bhushan Patil
Uzma Shaikh
Kamlesh Tirpude
Umakant Kesgire
Herzberg’s Two-Factor Theory

Development Of Two Factor Theory


Factor Affecting Job
Attributes
Motivation-Hygiene
Theory of Motivation
• Company policy & Motivation factors
administration increase job satisfaction
• Supervision
• Interpersonal relations
• Working conditions • Achievement
• Salary • Achievement recognition
• Status • Work itself
• Security • Responsibility
• Advancement
• Growth
Hygiene factors avoid
job dissatisfaction
Two Dimensional View
Role Play
Stages of Two-Factor Theory
How can Managers apply
Herzberg’s Theory?

 Two-stage Process

 Job Enrichment
Limitations

 Sample Size
 No overall measure of satisfaction
 Inconsistency
 Satisfaction and productivity
 Applicability

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