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Lecture No. - 1
- NV Kumar
Companies are also distributing core business functions in product design, manufacturing, finance and customer support to locations in other countries where the work can be performed more cost effectively
The success of firms today and in the future depends on their ability to operate globally
In a knowledge-and information-based economy, knowledge and information are key ingredient in creating wealth. Today most people no longer work on farms or in factories but instead are found in sales, education, healthcare, banks, insurance firms and law firms
Knowledge and information are becoming the foundation for many new services and products
The new style of business firm is a flattened (less hierarchical), decentralized, flexible arrangement of generalists who rely on nearly instant information to deliver masscustomized products and services uniquely suited to specific markets or customers.
Knowledge, learning, and decision making of individual employees ensure proper operation of the firm
There are 4 major systems that help to define the Digital Firm Supply Chain Management Systems Customer Relationship Management Systems Enterprise System Knowledge Management System
Supply Chain Management Systems Information Systems that automate the relationship between a firm and its suppliers in order to optimize the planning, sourcing manufacturing, and delivery of products
Information Systems for creating a coherent integrated view of the relationships a firm maintains with its customers
Enterprise Systems Integrated enterprise-wide Information Systems that coordinate key internal processes of the firm, integrating data from: Manufacturing Finance Accounting Sales and Marketing Human Resources
Knowledge Management Systems Systems that support the creation, capture, storage, and dissemination of firm expertise and knowledge
Enterprise knowledge portal emphasizes its use as a web-base knowledge Management System
MANAGEMENT CHALLENGES
1. Design competitive and effective systems 2. Understand system requirements of global business environment 3. Create information architecture that supports organizations goal