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Introduction
Apple Inc. is an American multinational corporation that designs and sells consumer electronics, computer software, and personal computers. Apple (AAPL) founded in 1976 is a leading software and hardware company with over 170 retail stores around the world. The company sells its products to a wide customer base, from individuals, educational institutions, creative professionals, to small and mid level business. In addition Apple various products are sold through their online store as well as third party vendors worldwide. The company's best-known hardware products are the Macintosh line of computers, the iPod, he iPhone and the iPad.
Diminishing returns set in as the most attractive customers are reached, price competition emerges, the current product loses its luster, customer support challenges emerge, new operating skills are required, and so on.
Lean on customers
Successful growth companies have a deep understanding of their customers problems. Many are embracing tools such as the customer empathy map to uncover new opportunities to create value. This customer insight is the foundation for their lean approach to product innovation: rapid prototyping, design partnerships with lead users, and pivoting to improve their product and business model.
Market Analysis
Technology Industry Research & Analysis: The technology industry broadly includes companies whose primary function is to create innovative products and processes. Information technology deals with the management and processing of information. Technology Trading Strategy: The technology industry tends to be sensitive to economic cycles. Upward sloping stock charts and financial news may indicate a selling opportunity while the opposite means that stocks are becoming undervalued. Industry Sub Sector: Hardware Apple is a dominant industry leader due to its personnel, experience and financial strengths. Industry leaders are difficult to compete against, which decreases business and investor risks. The market is quickly expanding. This lowers the threat of direct competition and increases Apple's profits.
Strategy Analysis
Apple possesses significant barriers to entry that slows competitive threats and increases profits. Apple's strategy is to continuously improve. This helps to fend against competitive threats and increases shareholder returns