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SOLUTIONS

MEASURE, ANALYSE, DIAGNOSE AND IDENTIFY

About MADI solutions


MADI provides consultancy in marketing & strategy to organizations from both industrial and consumer sectors.

These strategies are designed to derive maximum benefit for our clients from their limited resources.

We support our foreign clients to establish themselves in local market in areas such as product design and features, suitability in the Indian market, positioning, distribution strategy and pricing strategy.

MADIS Operations
MADI Solutions is a leading provider of research operations solutions to firms across the globe. Headquartered at Mumbai, It has its operations in Delhi too. We have a team of consultants from the fields of research with over 15 years of experience each in industrial as well as consumer products who assist our clients in strategy formulation and implementation. With highly skilled knowledge associates across India, MADI offers solutions using multiple market research platforms and proprietary technologies

Industry overview
The Indian MRO space comprises over 110 firms. It is estimated that Indian MRO are expected to grow at a CAGR of 36% to touch $800 mn by FY14. The Indian MRO will witness value growth due to capacity addition in high-end services.. There is a clear industry trend towards integrated services. Going forward, Indian MRO companies are poised to move from research back-office operations to becoming strategic partners in executing research.

PRODUCTS
Market Potential & Demand Analysis Market entry Analysis Consumer Perception Analysis Industry Sector Studies Pricing Analysis Distribution Network & Coverage Studies

Competition Analysis
Customer Satisfaction Studies

Promoters Profile
DIVYA IYER CEO and BOD M.B.A from Mumbai University. Ph.D. in Employment. Possessing above 5 years experience in Consultation from Technical & Administrative field and at all levels Active Social Worker SRISHTI GUPTA Vice President and BOD M.B.A from Mumbai University. Ph.D. in Entrepreneurship 4 years Experience in Research analysis. Written articles on Employment Active Social Worker

KHUSHBOO NISAR Chairman and BOD M.B.A from Mumbai University. 3 years Experience in Recruitment & Placement Consultation for Junior & Middle Management Level Campus Interview co-ordination Conducted Pre- interview counseling of more than 100 job seekers Active Social Worker

NRUPA RANADIVE MD and BOD M.B.A from Mumbai University. Above 4 years Experience in R & D and Marketing Conducted several Training Programs on Techno Commercial Matters Active Social Worker

Risk Factors
Internal risks:
1. employees 2. insider trading

External risks:
1. competition from foreign MNCs 2. volatile or slow market. 3. cheaper substitutes 4. risk of client filing law suit.

Corporate Governance
MADI is a professionally managed Company, having its vision statement committed to constant innovation and sustained customer service to enhance the potential shareholders wealth. The Company's philosophy on corporate governance is built on a rich legacy of fair and transparent governance and disclosure practices. This includes respect for human values and adherence to honest, ethical and professional conduct. This Code of Conduct ensures compliance with the provisions of Clause 49 of the Listing Agreement with SEBI. MADI believes in maintaining ethics at workplace and insider trading is a strictly prohibited offense.

Share Holders Pattern


HOLDERS NAME PROMOTERS FOREIGN INSTITUTIONS INDIAN FINANCIAL INSTITUTIONS MUTUAL FUNDS OTHER COMPANIES GENERAL PUBLIC OTHERS. % SHARE HOLDING 23% 35% 17% 5% 7% 10% 3%

Purpose Of Raising Money Via IPO

THE REASONS:
1. Expansion and Diversification 2. Benefit to investors 3. Technology up gradation 4. R & D 5. Public awareness 6. Valuation of the company 7. Repaying the loans

Future Financial Projections of MADI


1. Increased market share. 2. Better awareness and recognition 3. More branches 4. Online research panel offering solutions

5. Innovative products
6. Increased efficiency in service

Peer analysis
The market leader is A C Nielson having major market share. There are many other global companies. When green book MR firm compared all the MR firms using two parameters, 1. established and 2. innovative The results are:

MADI

SIZE OF IPO Rs.85 CRORES PRICE BAND Rs.50 -70 FACE VALUE Rs. 10

Presented by:
1. 2. 3. 4. Divya Iyer Srishti Gupta Khushboo Nisar Nrupa Ranadive

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