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CHRIS STRICKLAND, JOEL ENGELMAN, BUDI SOSRODJOJO, CRAIG BARBER, JARED STOSSEL
libraries to efficiently deliver books, movies, and other library materials ordered online to the customers home in a timely fashion. Revenue generated per delivery based on distance from the library. Also the number of books affects the price.
Practical convenience
Saves people time Original (no competition)
Mission Statement
To deliver and return library books in an efficient,
reliable, and timely fashion. Our vision is to be recognized as the leader in the library delivery industry. We value our customers satisfaction through efficient and timely delivery with an emphasis on environmental friendliness.
Company Values
Accountability
Leadership
Quality Safety
Innovation
Integrity Environmentally Friendly
Organizational Structure
Board of Directors
Executive Director
VP of Development
VP of Finance
VP of Operations
VP of Planning/Marketing
VP of PR/Community Affairs
VP of Hiring Resources
Development Team
Finance Team
Operations Team
Planning/Marketing Team
Marketing Strategies
Online marketing
Social networking
Decals on delivery vehicles Poster advertising at participating libraries
Feedback
Would you use this service?
80 70 60 50 40 30 29 17 6 At Santa Clara At Home 8 65 Yes No Not Sure 75
20 10 0
Costs
Start Up Costs (Annual) Website Development Prius Prius Decal/Service Costs Car Insurance Marketing Paraphernalia Price $ 10,000.00 $ 24,399.00 $ $ $ 3,000.00 2,000.00 8,000.00 Quantity 1 2 2 2 1 Total $ 10,000.00 $ 48,798.00 $ $ $ 6,000.00 4,000.00 8,000.00
Online Advertising
Gas Per Vehicle
5,000.00
Variable
1
2
5,000.00
Variable
$ 22,848.00
$ 114,240.00
$ 196,038.00
Group Dynamics
Worked together very well, struggled to come up
with an initial idea, but successfully overcame all obstacles. Forming Stage: Quickly agreed upon a bad idea Storming Stage: Struggled to come up with anything Norming Stage: Collaborated well on the PowerPoint Performing Stage: Had a complete and unified understanding of what our idea was and where we wanted it to go
Experiences Gained
Coming up with business ideas under a timed
deadline can be a difficult task We are all business majors who eventually need to learn the interworkings of a company Have a better understanding of an org chart Learned to work as a team getting through he storming stage rather quickly
Realistic?
With a great expansion plan, this business could
thrive on a large scale Would not survive on a small scale only utilizing universities Good marketing, experienced professionals, someone who can successfully scale a company to a national level Key players Venture Capitalists, City Libraries
Questions
How does Libros Deliveries make a difference in the
community?