Académique Documents
Professionnel Documents
Culture Documents
www.eeae.gr
Outline
Background information on national characteristics affecting the public information activities Formulation of communication strategy during the Fukushima nuclear accident Key messages Issues raised / lessons learned
National characteristics
In the national energy mix planning nuclear power is not an option The overwhelming majority of the public opinion is against the nuclear power option The perception of nuclear energy as a risk for the public and the environment predominates Concern for the nuclear neighborhood risks
3
Information inquiries
extended press and broadcast media coverage requests for interviews information requests (telephone, email) from the public and the media number of visits at GAEC website Parliamentary demands x
addressing the concern of special groups e.g. crew of ships real conditions: e.g. distance, no public health risk
Chernobyl memories
government - public authorities media public groups of special interest (crew of Greek ships and citizens in Japan)
Key messages
there is no radiological risk for the citizens or the country radioactivity levels in the country are constantly monitored coordination of the national mechanism of environmental
radioactivity measurements no need to take any protection measures or change dietary habits the country fully implements the EC guidelines/directives regarding foodstuff monitoring and imports control cooperation with international and European authorities being on alert and available provide information updates as soon as confirmed data are available
9
16 press releases & 8 web announcements 11 TV interviews, 4 radio interviews FAQs at the website Presentation in the Parliament Participation in European/international meetings National information event organized on 7 July 2011
10
11
Spokesperson: a crucial role Building public awareness on nuclear safety Media relations
12
Conclusions
Information: key element in emergency response plans Challenge: address the high concern Functions of communication crisis management were tested Strengthening of our profile as trustworthy organization Identification of specific aspects of communication process requiring further consideration at national level
13