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Simmel Stranger

The Effects of Humor on Attention in Magazine Advertising

Humor in Advertising a Comprehensive Analysis

The Hidden Persuaders Then and Now

Recal and Persuasion Does Creative Adv Matter

Quality Techniques

Myth in Creative Advertising Design

Multinational Advertising

Measurement of Creativity

How Adv Infl Consumers Brand Choice

Games Copiwriters

Future of Advertising Research

Efects of Creative Media Choice

Creativity vs Effectiveness

Creative to Whom and Why

Creative Publicity

Qualitative Research Methods a Data Collector s Field Guide

The Rhetoric of The

How Persuasive is the Case of Your Brand

Fitnes vs Outdoor Messaging

Digital Strategy

Capturing Opportunities in Chalenging Times

Brand Obama or Brand McCain

11254_Silverman_02 What is Qualitative Research

Stephen King - The Hand

Paulo Coelho - Veronika Se Hotaraste Sa Moara

Paulo Coelho - Manualul Razboinicului Luminii

Paulo Coelho - Maktub

Paulo Coelho - La Raul Piedra Am Sezut Jos Si Am Plans

Paulo Coelho – Diavolul si domnisoara Prym

Dinescu, Mircea - Moartea Citeste Ziarul

Danion Vasile-Evanghelia Versus Iuda

A Meta-Analysis of the Effects of Humor on Advertising

A Complete Analysis of Plato s Philosophy of Humor

.._Chakrava_Published Articles_A Process Analysis of the Effects of Humorous Advertising

Revisiting Interpersonal Media Competition the Gratification Niches of Instant Messaging, E-Mail,

Political Ads and Citizen Communication

Humor in Advertising a Comprehensive Analysis

The Impact of Humor in Advertising

Envisioning the Future of Advertising Creativity Research

Desperately Seeking Advertising Creativity

Could Placing Ads Wrong Be Right

A Ten-year Retrospective of Advertising Research Productivity

An Alternative Internet Radical Media Politics and Creativity