North South

Sales1 Orders2 Sales1

Year Month GreeCream YoCream GreeCream YoCream GreeCream YoCream
1 Oct $ 63,104 $ 46,368 3,019 2,270 $ 54,711 $ 21,259
1 Nov $ 69,626 $ 55,310 3,423 2,663 $ 56,841 $ 26,417
1 Dec $ 69,360 $ 51,807 3,369 2,542 $ 47,941 $ 25,450
2 Jan $ 85,520 $ 59,160 4,082 2,782 $ 49,892 $ 26,547
2 Feb $ 98,408 $ 70,153 4,717 3,455 $ 50,990 $ 27,014
2 Mar $ 124,550 $ 100,246 5,913 4,825 $ 45,374 $ 25,887
2 Apr $ 101,514 $ 88,126 4,940 4,155 $ 52,824 $ 31,371
2 May $ 107,612 $ 95,797 5,272 4,657 $ 49,955 $ 33,487
2 Jun $ 85,655 $ 75,398 4,076 3,672 $ 43,017 $ 31,568
2 Jul $ 76,408 $ 151,524 3,671 3,280 $ 43,368 $ 27,018
2 Aug $ 65,535 $ 52,593 3,262 2,466 $ 48,495 $ 29,569
2 Sep $ 77,468 $ 68,429 3,834 3,290 $ 52,620 $ 35,535
2 Oct $ 75,110 $ 58,348 3,610 2,891 $ 44,745 $ 30,036
2 Nov $ 82,880 $ 58,260 4,026 2,762 $ 48,571 $ 31,292
2 Dec $ 110,554 $ 80,845 5,334 3,848 $ 43,385 $ 32,213
3 Jan $ 145,248 $ 104,754 6,943 4,907 $ 42,078 $ 35,859
3 Feb $ 106,694 $ 89,480 5,163 4,336 $ 41,642 $ 30,363
3 Mar $ 147,802 $ 121,359 7,222 5,756 $ 52,193 $ 38,744
3 Apr $ 53,396 $ 114,003 7,059 5,407 $ 39,051 $ 32,761
3 May $ 110,531 $ 85,075 5,244 4,067 $ 42,094 $ 38,806
3 Jun $ 143,374 $ 120,351 6,900 5,791 $ 41,058 $ 36,033
3 Jul $ 125,126 $ 87,826 5,949 4,148 $ 45,223 $ 40,791
3 Aug $ 103,192 $ 71,037 5,028 3,438 $ 33,469 $ 41,536
3 Sep $ 102,816 $ 82,171 5,030 3,984 $ 38,196 $ 36,492
3 Oct $ 76,278 $ 59,764 3,651 2,888 $ 37,663 $ 37,245
3 Nov $ 117,222 $ 83,357 5,684 3,920 $ 36,550 $ 41,015
3 Dec $ 99,995 $ 74,443 4,702 3,612 $ 38,429 $ 43,376
4 Jan $ 126,336 $ 100,512 6,286 4,845 $ 34,287 $ 44,746
4 Feb
4 Mar
4 Apr
4 May $ 174,144 $ 145,728 8,230 7,020 $ 28,510 $ 56,920
4 Jun $ 126,665 $ 99,900 6,019 4,894 $ 18,238 $ 55,460
4 Jul $ 147,558 $ 103,488 7,203 5,031 $ 22,692 $ 57,788
4 Aug $ 133,888 $ 94,176 6,432 4,468 $ 20,057 $ 62,556
4 Sep $ 121,075 $ 90,202 5,885 4,280 $ 21,714 $ 58,742
4 Oct $ 95,828 $ 74,660 4,610 3,618 $ 22,482 $ 68,675
4 Nov $ 102,342 $ 66,537 4,956 3,208 $ 23,336 $ 68,939
4 Dec $ 74,366 $ 72,592 5,352 3,532 $ 20,147 $ 66,120
5 Jan $ 281,183 $ 178,546 10,441 6,600 $ 25,298 $ 82,937
5 Feb $ 256,761 $ 226,980 9,469 8,408 $ 26,737 $ 77,332
5 Mar $ 269,322 $ 219,532 9,898 7,867 $ 21,717 $ 75,539
5 Apr $ 203,573 $ 242,798 16,017 8,744 $ 19,466 $ 69,277
5 May $ 276,221 $ 253,165 10,176 9,455 $ 19,279 $ 71,656
5 Jun $ 263,577 $ 177,002 9,802 6,372 $ 15,698 $ 71,101
5 Jul $ 241,394 $ 188,020 9,186 6,780 $ 14,815 $ 75,808
5 Aug $ 183,231 $ 133,456 6,621 4,961 $ 17,095 $ 75,537
5 Sep $ 170,732 $ 137,982 6,311 5,017 $ 16,048 $ 69,234

5 Oct
5 Nov
5 Dec
6 Jan
6 Feb
6 Mar

Ene Feb Mar Abr May Jun

1
2
3
4
5
6
 All order
figures
are
reported
South 1
Sales in cases
Sales from the respective DCs to reta
of 12
Orders2 2
Orders units.
GreeCream YoCream Precio Norte Precio Sur
2,648 1,040 20.90 20.43 20.66
2,739 1,287 20.34 20.77 20.75
2,244 1,205 20.59 20.38 21.36
2,375 1,264 20.95 21.27 21.01
2,486 1,302 20.86 20.30 20.51
2,222 1,253 21.06 20.78 20.42
2,533 1,522 20.55 21.21 20.85
2,392 1,585 20.41 20.57 20.88
2,086 1,497 21.01 20.53 20.62
2,067 1,288 20.81 46.20 20.98
2,271 1,400 20.09 21.33 21.35
2,521 1,702 20.21 20.80 20.87
2,125 1,410 19.0% 25.8% 19.6% 27.4% 20.81 20.18 21.06
2,385 1,519 19.0% 5.3% 17.6% 3.7% 20.59 21.09 20.37
2,097 1,575 59.4% 56.1% 58.3% 51.4% 20.73 21.01 20.69
2,033 1,753 69.8% 77.1% 70.1% 76.4% 20.92 21.35 20.70
2,010 1,466 8.4% 27.5% 9.5% 25.5% 20.67 20.64 20.72
2,522 1,851 18.7% 21.1% 22.1% 19.3% 20.47 21.08 20.70
1,849 1,551 -47.4% 29.4% 42.9% 30.1% 7.56 21.08 21.12
2,021 1,842 2.7% -11.2% -0.5% -12.7% 21.08 20.92 20.83
1,965 1,724 67.4% 59.6% 69.3% 57.7% 20.78 20.78 20.89
2,155 1,944 63.8% -42.0% 62.1% 26.5% 21.03 21.17 20.99
1,585 1,967 57.5% 35.1% 54.1% 39.4% 20.52 20.66 21.12
1,857 1,735 32.7% 20.1% 31.2% 21.1% 20.44 20.63 20.57
1,823 1,762 1.6% 2.4% 1.1% -0.1% 20.89 20.69 20.66
1,728 1,961 41.4% 43.1% 41.2% 41.9% 20.62 21.26 21.15
1,799 2,030 -9.6% -7.9% -11.8% -6.1% 21.27 20.61 21.36
1,621 2,164 -13.0% -4.0% -9.5% -1.3% 20.10 20.75 21.15
-100.0% -100.0% #DIV/0! #DIV/0! #DIV/0!
-100.0% -100.0% #DIV/0! #DIV/0! #DIV/0!
#DIV/0! #DIV/0! #DIV/0!
1,345 2,685 57.6% 71.3% 56.9% 72.6% 21.16 20.76 21.20
1,178 2,649 -11.7% -17.0% -12.8% -15.5% 21.04 20.41 15.48
1,100 2,764 17.9% 17.8% 21.1% 21.3% 20.49 20.57 20.63
962 3,011 29.7% 32.6% 27.9% 30.0% 20.82 21.08 20.85
1,051 2,845 17.8% 9.8% 17.0% 7.4% 20.57 21.08 20.66
1,060 3,356 25.6% 24.9% 26.3% 25.3% 20.79 20.64 21.21
1,105 3,348 -12.7% -20.2% -12.8% -18.2% 20.65 20.74 21.12
957 3,111 -25.6% -2.5% 13.8% -2.2% 13.89 20.55 21.05
931 3,003 122.6% 77.6% 66.1% 36.2% 26.93 27.05 27.17
971 2,864 #DIV/0! #DIV/0! #DIV/0! #DIV/0! 27.12 27.00 27.54
 793 2,770 #DIV/0! #DIV/0! #DIV/0! #DIV/0! 27.21 27.91 27.39
708 2,519 #DIV/0! #DIV/0! #DIV/0! #DIV/0! 12.71 27.77 27.49
708 2,570 58.6% 73.7% 23.6% 34.7% 27.14 26.78 27.23
572 2,560 108.1% 77.2% 62.9% 30.2% 26.89 27.78 27.44
545 2,743 63.6% 81.7% 27.5% 34.8% 26.28 27.73 27.18
620 2,752 36.9% 41.7% 2.9% 11.0% 27.67 26.90 27.57
590 2,481 41.0% 53.0% 7.2% 17.2% 27.05 27.50 27.20

162.25 164.59 164.02

27.04 27.43 27.34

Jul Ago Set Oct Nov Dic

0.19025735
m the respective DCs to retail customers, valued at wholesale prices.

Precio Sur
20.44 20.61
20.53 20.63
21.12 20.80
21.00 20.96
$160,000
20.75 20.83
20.66 20.68
$140,000
20.61 20.66
21.13 20.75 $120,000
21.09 20.64
20.98 20.37 $100,000
21.12 20.37
20.88 20.53 $80,000

21.30 20.71
$60,000
20.60 20.74
20.45 20.77 $40,000
20.46 20.68
20.71 16.23 $20,000
20.93 16.37
21.12 16.47 $-
t c b r n g
21.07 20.96 Oc De Fe Ap Ju Au Oc
20.90 20.78
20.98 20.67
21.12 20.62
21.03 20.65
21.14 20.93
20.92 20.66
21.37 #DIV/0!
20.68 #DIV/0!
#DIV/0! #DIV/0!
#DIV/0! #DIV/0!
#DIV/0! #DIV/0!
21.20 20.90
20.94 20.78
20.91 20.63
20.78 20.73
20.65 20.67
20.46 18.44
20.59 20.49
21.25 22.65
27.62 27.09
27.00 22.35
 27.27 22.35
27.50 22.25
27.88 26.77
27.77 26.95
27.64 27.00
27.45 27.36
27.91 94.65

165.92
27.65
ec b r n g t c b r n g t c
Fe Ap Ju Au Oc De Fe Ap Ju Au Oc De
Q.1 Sales forecasts ($) North South
Sales ($) Sales ($)
Year Month GreeCream YoCream GreeCream YoCream
5 Oct
5 Nov
5 Dec
6 Jan
6 Feb
6 Mar

Q.2 Explanation (Please type your answer to Q.2 here)

(procedure,
methodology)

Q.3 Memo (Please type your answer to Q.3 here)

(observations,
recommendations)
Sam M. Walton College of Business
WCOB 475F
University of Arkansas
Fayetteville, AR 72701-1201

p 479.575.6154  |  f 479.575.5688