(t) r(t)

0 0
20 0.0853489 Response Function Graph
40 0.1524866
0.45
60 0.2052991
80 0.2468428 0.4
f(x) = − 4.01105009237629E-06 x² + 0.00238452531419379 x
100 0.2795223 0.35 + 0.0536741076085894
120 0.3052289 0.3
140 0.3254504
0.25
160 0.3413572
180 0.35387 0.2
200 0.3637128 0.15
220 0.3714555 0.1
240 0.3775461
0.05
260 0.3823371
280 0.3861059 0
300 0.3890705 0 50 100 150 200 250 300 350 400 450
320 0.3914026
340 0.393237
360 0.39468
380 0.3958152
400 0.3967081

Model for the Maximization of Campaign Profits

n(t) = number of people reached after t days

Cumulative Cumulative Cumulative

Revenue Cost Profit
t r(t) n(t) R(t) C(t) P(t)
0 0.000 0 $ - $ 400,000.00 $ (400,000.00)
20 0.085 17070 $ 341,395.42 $ 436,000.00 $ (94,604.58)
40 0.152 30497 $ 609,946.57 $ 472,000.00 $ 137,946.57
60 0.205 41060 $ 821,196.39 $ 508,000.00 $ 313,196.39
80 0.247 49369 $ 987,371.38 $ 544,000.00 $ 443,371.38
100 0.280 55904 $ 1,118,089.26 $ 580,000.00 $ 538,089.26
120 0.305 61046 $ 1,220,915.59 $ 616,000.00 $ 604,915.59
140 0.325 65090 $ 1,301,801.64 $ 652,000.00 $ 649,801.64
160 0.341 68271 $ 1,365,428.86 $ 688,000.00 $ 677,428.86
180 0.354 70774 $ 1,415,479.81 $ 724,000.00 $ 691,479.81
200 0.364 72743 $ 1,454,851.27 $ 760,000.00 $ 694,851.27
220 0.371 74291 $ 1,485,821.97 $ 796,000.00 $ 689,821.97
240 0.378 75509 $ 1,510,184.38 $ 832,000.00 $ 678,184.38
260 0.382 76467 $ 1,529,348.53 $ 868,000.00 $ 661,348.53
280 0.386 77221 $ 1,544,423.59 $ 904,000.00 $ 640,423.59
300 0.389 77814 $ 1,556,282.04 $ 940,000.00 $ 616,282.04
320 0.391 78281 $ 1,565,610.24 $ 976,000.00 $ 589,610.24
340 0.393 78647 $ 1,572,948.05 $ 1,012,000.00 $ 560,948.05
360 0.395 78936 $ 1,578,720.19 $ 1,048,000.00 $ 530,720.19
380 0.396 79163 $ 1,583,260.71 $ 1,084,000.00 $ 499,260.71
400 0.397 79342 $ 1,586,832.40 $ 1,120,000.00 $ 466,832.40
379 x

0 400 450