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Team of teams.

Benjamin Chino Yoann Gotthilf


Chief Product Officer Chief Technology Officer

Previously @ Previously @
Trucking. Simplified.
Technology serving
the best Shippers & the best Carriers
ALLOWING SHIPPERS TO POST & MANAGE LOADS,

SEAMLESSLY, PAINLESSLY & AT SCALE.

Hello Elrich Bachman, what would you like to ship today?


Do like 5,000 companies who use Everoad and fill in your transport request.

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HELPING CARRIERS ACCESS & MANAGE LOADS,

FROM END-TO-END, AUTOMATICALLY.

Hello Jìan Yáng, what kind of Freight are you looking for?
We have more than 30,000 offers currently available on the platform. Just pick & chose. We swear it’s worth it ;)

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Everoad growth … and the tech team evolution since 2016

May 2016
 Sept. 2016
 Dec. 2017


May. 2018 Sept. 2018
Foundation MVP launched 16M€ raised

👥 0 to 15 employees 30 employees 50 employees 70 employees

👷 0-4 Software engineers


1 UX/UI designer
6 Software engineers
1 UX/UI designer
12 Software engineers
1 UX/UI designers
15 Software engineers

3 Product managers
4 UX/UI designers

⚙ Daily sync with one target One team Two teams Team of teams
Scrum by the book Scrum by the book Tracks strategy
How we build

1 2 3We are user


obsessed &
collect insights.
All the time.
We plan,
together,
every quarter.
& commit.
We ship
products &
support them.
Relentlessly.
Insights We obsess about users. All of them. All the time.

Data analysis Behavior crunch Feature request Backlog


Data helps us capture customer Monitoring behaviors through Feature requests & project ideas Once feature requests & project
journeys and feature metrics so Fullstory allows us to read can be surfaced by any team- ideas have been generated, they
that we can inform our Product between lines and access what member through an easy and are triaged and placed on backlog
priorities while reporting on our we can’t infer from numbers: how transparent form accessible at by PMs. Backlogs are transparent
progress. our customers use our products. any time. & accessible to all team-members.
Planning We align on priorities. And commit.

Strategic Strategic Strategic Strategic


Pillar 1 Pillar 2 Pillar 3 Pillar 4

Business strategy Program strategy Investment plan Roadmap


We start with the high-level view Then we articulate long-term This helps us determine the list The Roadmap is where the
of what our company wants to missions and strategic choices of projects for the next couple of rubber meets the road, and
achieve: top level objectives and for each program, per quarter, cycles for which we measure the specific commitments/targets are
the business strategies it takes to and ensure tight alignment cost and then decide to invest in made with specific owners &
reach them. between teams. them. ETAs per project.
Tracks of teams.
Project track Que des numéros 10 dans ma team.

' % 👷 👷 &
Maxime Alison Nicolas Jérome Aude
Product Manager Product Designer Lead Engineer Software Engineer Software Engineer
Our process Shipping relentlessly. With emojis.

1 🤔
DEFINITION 2 🔍
DESIGN 3 🛠
BUILD 4 🚀
LAUNCH

We objectively define the We get sign off on the direction We get sign off on the launchable We get sign off on the launch
problem to be solved, why we we’ve chosen and write user UX, on the most important flows plan and how we will
are addressing it now, and how stories, before designing a and edge cases, and have communicate these changes via
we will measure success before prototype & core UX flows to be provided redlines and specs for Marketing and Sales. We also
deciding on a solution and validated by a broad the project to go under code start testing the project internally
putting resources behind it. stakeholders group. development. or with live customers.

the WHO the WHO the WHO the WHO


Product Managers Product Designers Software Engineers Product Managers

the WHAT the WHAT the WHAT the WHAT


We have defined a problem 
 We have designed a concept We are code complete and 
 We are launching the product
we want to solve. solving a problem. ready to test. and telling the world.

theHOW the HOW theHOW theHOW


• Problem definition
• User research
• Tech. research
• Marketing plan

• Solution Hypothesis
• User stories
• Tech. specs
• Support plan

• Past research & insights
 • Wireframes


• Epic ticket
• Comms plan

• Prototypes
• Task tickets
• Exp. plan

• Core UX flows • Bug bash • Project Retro


Operating cadence Strike a pause. Code.

STAKEHOLDERS
FINALIZED

ALIGNMENT
IDEATION
UX / UI SIGN OFF STANDUP STANDUP STANDUP STANDUP … TEAM SYNC RETRO FOLLOW UP

🤔 🔍

USER SESSIONS
// 🛠 🚀

BUG BASH COMMS


Project Design Build The
Kickoff Kickoff Kickoff Launch
EC
TEAM
TEAM
of
of
TEAMS
TEAMS
Run track Firefighters extinguishing fires while saving cats

A unified team … … Supporting … … Fixing … & Improving things


We have only one run track. The We have a live support for day- The run track aims to solve The run track works on technical
members join it each Monday for to-day requests through a Slack business and technical issues.
 topics.

at least one week.
 channel or face to face with the 




 run leader.
 The issues are submitted from a It could be a project on
The Engineering Resource Plan Google Form directly by the performance optimisation, CI/CD
help to have a clear vision of its The run track must protect the Everoad business teams. improvements or rethinking parts
members. project tracks from any external architecture.
interruption.
Projects What we committed to focus on in Q3

/ Ops solutions / Carrier solutions / Shipper solutions

Early acceptation 
 Mandatory ETAs
 Confirmation emails v2



We want to allow Ops teams to accept an easy offer We want to make ETAs mandatory for Carriers 
 We will keep our customers informed on a regular
in advance to reassure shippers when they accept a load. basis until their load is accepted.
Projects 114% completion rate (projected) and 83% on-time delivery ratio in Q3

/ Ops solutions / Carrier solutions / Shipper solutions / Add. projects

SHIPPED
Early acceptation •

SHIPPED
Mandatory ETAs •

SHIPPED
Confirmation emails v2 •

SHIPPED Universal ref. search •

We want to allow Ops teams to accept an easy offer We want to make ETAs mandatory for Carriers 
 We will keep our customers informed on a regular We want to allow Ops to look for any

in advance to reassure shippers when they accept a load. basis until their load is accepted. reference number in the BO. 


SHIPPED SHIPPED SHIPPED SHIPPED

SHIPPED SHIPPED HACKED SHIPPED

SHIPPED SHIPPED SHIPPED SHIPPED

SHIPPED ON TRACK SHIPPED

SHIPPED ON TRACK SHIPPED

ON TRACK DELAYED TO Q4

DELAYED TO Q4 DELAYED TO Q4
Looking forward Moving into a program world

Carriers

Helping Carriers manage PROJECT TRACK

loads from end-to-end, INTEGRATION TRACK

automatically & seamlessly. RUN TRACK

10 Eng / 1-2 PM / 1-2 UX

Shippers

Allowing Shippers to access PROJECT TRACK

and review their offers, INTEGRATION TRACK

painlessly & at scale. RUN TRACK

10 Eng / 1-2 PM / 1-2 UX

Operations

Relieving Ops from manual PROJECT TRACK

work, redundant actions & TECH DEBT TRACK


Unified Group strategy
painful customer interactions. RUN TRACK

10 Eng / 1-2 PM / 1-2 UX


Doggy bag To feed your imagination

👁 💃 👑 💬
Transparency Cadence Ownership Feedback
Sharing knowledge Creating a strong Providing ownership to Providing & collecting
and making our operating cadence all team-members regular feedback is
processes, tools & allows us to support allows us to create a essential to inform
documentation ambitious goals while culture of development your strategy when it
accessible by all is the aligning our priorities and involvement comes to Product as
only way to achieve with our business where we all well as Organisation.
great results. strategy. contribute to success. People first, uh ;)

#User obsession #We deliver #All owners #People first


The real stuff.
WE ARE
HIRING.
SERIOUSLY.
🚛 JOIN US.

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